Strategic Management

Cooperative Strategy

Instructions

Each week, you will be asked to respond to the prompt or prompts in the discussion forum. Your initial post should be a minimum of 300 words in length, and, you should respond to two additional posts from your peers. If you have not done so lately, please review the Rules of Discussion.

For your follow up post…review the responses provided by your peers. Engage in conversation, or even civil debate, as you discuss their insights and viewpoints. You may ask questions for clarification (if you are confused by their initial post) or pose questions that advance the conversation. You might even find a topic that leads you to further research in the area!

You will use the Internet to find two articles describing firms’ use of a cooperative strategy: one where trust is being used as a strategic asset and another where contracts and monitoring are being emphasized. What are the differences between the managerial approaches being used in the two companies? Which of the cooperative strategies has the highest probability of being successful? Why?

W1 Video Lecture